Carol Downing Communications provides solutions tailored to individual clients’ needs.

Solutions that communicate the relevant message and deliver results.
The examples included are just a selection, contact us for more information.

KBSA
Tailored Communications and Brand Building

The Kitchen Bathroom Bedroom Specialists Association is a well-established and respected trade association that represents both specialist retailers and many major appliance manufacturers.    

Carol Downing Communications works closely with the KBSA to ensure an effective brand building process with KBSA members and consumers alike.   Current PR activities include a monthly newsletter, website and email communications and regular regional meetings.

Increasing the association's presence in trade publications has also been central to establishing a distinctive image for the KBSA and raising their profile, maintaining a consistently high percentage of new members.

'The need to communicate the KBSA's activities and build strong relationships is crucial and Carol Downing Communications provides solutions that are both innovative and practical' (Lucinda Kenny, Operations Manager).

Clement Keys
Raising profile within the local business community

Clement Keys chartered accountants Birmingham has been delivering a high standard of service to individuals and corporate clients in the West Midlands for over 100 years. Regular PR is essential to maintain coverage of their activities in the local business community.

"Carol Downing Communications understood from the very beginning that a focus on our niche business areas was essential. Their PR support has been vital to differentiating Clement Keys in a crowded market" (Ian Yorke, Clement Keys).

Taking advantage of their established local media relations, Carol Downing Communications have highlighted Clement Keys’ profile and developed awareness of their niche services in areas such as pensions, direct and indirect tax planning, charities and entertainment.

The Corner Fridge Company
Establishing Consumer Awareness

The Corner Fridge Company supplies some of the most innovative refrigeration, wine storage and heating products on the market today, requiring a strong consumer presence across all three ranges.  

Drawing on over ten years experience of building consumer awareness in key publications, Carol Downing Communications has helped to raise the company's profile and communicate benefits to the consumer via consistent feature coverage and exhibition support.

The Birmingham New Hospitals Project is a major £550 m PFI healthcare project.   It will be one of the largest building projects in Birmingham, similar in size to the Bullring.

Carol Downing Communications has been retained by Balfour Beatty to help manage the community relations for this project on behalf of Consort Healthcare and the Birmingham New Hospitals Joint Venture.